Mera Rang Mein

German artist Bond TruLuv (1981) started his graffiti practice at the beginning of the millennium. Since then, he has eagerly committed himself to examining diverse ways of composing letters and calligraphic ways of expression. As part of this practice, he adapts his moniker in experimental ways on diverse surfaces across the world, making him one of the most prolific graffiti writers in the world.

His variation in tagging is cultivated through extensive travelling as well as a constant search for environments and sceneries that inspire his new pieces profoundly. Simultaneously, he is constantly exploring the scope of different mediums such as canvas, video, installation and augmented reality. His work can be found in Europe, Africa and especially Asia, where he discovered a stimulating ground for street art in the early 2000s.

In Delhi, the artist was inspired by the nuances of Lodhi Colony’s walls. To this effect, he painted his signature in a glossy chrome effect with saturated colours. Furthermore, in a continuous experimentation of his signature style, this mural is the largest Augmented Reality piece in a public space in India to date.

When viewed through the ‘Vuforia View’ application, the mural becomes an AR piece with the tag animating and manipulating the depth and perspective within the letters, thus creating a unique combination of an analog hand made piece with digital motion. Occasionally dubbed ‘ARt’, the movement of integrating art with AR is also slowly motivating street artists into a new dimension of exploration, where the public becomes an active participant rather than a passive observer.

You can download Vuforia View app from www.artvive.com